Hong Kong Beauty and Wellness Association

To establish and uphold standards of practices in the beauty and wellness industry.
To provide professional training, structural assessing system, and equip members with proven qualification, grow a trustworthy industry.
To deliver up-to-date industry information, cultivating its members exquisite market sense.
To facilitate the advancement of the beauty and wellness industry and promote the welfare of its members.
To contribute to the society and make a better world.

Should actively attend courses, seminars, and conferences provided by the Association to improve the industry knowledge.
Should arouse the public awareness and strengthen the profile of the industry.
Should express points of view to the authority concerned regarding beauty and wellness related policy.
Should forwardly participate in networking activities.
Should work hand in hand with counterparts to establish a positive image for the industry.

Mission and Code